Sterling Creativeworks hired Steven Noble to re-illustrate the classic medieval knight for world famous Gabbiano wines, established in 1124, to update their packaging labels and better express the brand essence of brave, strong and traditional. The wines include: Chianti, Pinot Grigio, Chianti Classico, Promessa and Riserva. The label was refreshed with elements in a dramatlically evolved classic layout that retains equity. The illustration was crafted by hand in a woodcut scratchboard style and colors were added digitally for use in both gold foil and color.
