Campari Group commissioned Steven Noble once again to take part in the creation and execution of the Espolon brand by illustrating their new line called Espolòn Cristalino.This is a new extension to the Espolòn range of tequilas elevates the new variant to the luxury Cristalino category. Inspired by the existing Posada-style woodcut illustrations on the core range, which depict rich tales based on Mexico’s storied history, crafting a new story for Espolòn Cristalino. The story around the Mexican Cenotes – pools of crystal clear water revered by the ancient Mayans and used for offering precious objects to the gods. These custom hand-crated illustrations depict various gifts floating down the clear bottle to Espolòn’s expectant rooster icon, Ramón.
Along with the unique bottle, which features a no-label look to highlight the incredible liquid and story, with the  designed gift box – a simple but striking box with contrasting black and silver panels to provide a solid stand-out.

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