Steven Noble was tasked to illustrate the new logomark for world famous Geoffrey Kent Safari. The challenge was to include something automatically recognizable around the world and the subject became Mount Kilimanjaro. Geoffrey JW Kent is the founder and co-chairman of Abercrombie & Kent, an international luxury travel company. He is credited with introducing the first luxury photographic African Safari in 1962 and building the world’s most successful luxury travel company. This scratchboard illustration was hand-drawn and vectorized and is used on all media applications.
