Innis Maggiore tasked Steven Noble to create a set of custom illustrations for their re-branding that includes woodcut illustrations of farm related scenes along with the Mr. and Mrs. Santa Claus for their Eggnog packaging. SmithFoods has been partnering with local farmers for over 100 years to bring the freshest, most wholesome, highest quality dairy products to families who have long trusted Smith's, because this leading consumer brand has stayed true to this tradition. This tradition is embodied in this new launch which spreads across all their products.